Joylona's Professional Summary
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<div>Joy Lona</div>
<div>E-mail: joylona2000@yahoo.com</div>
<div>Mobile: 9744955979 Location: calicut.kerala.MARKETING AND SALES - FMCG</div>
<div>SEASONED MARKETING PROFESSIONAL WITH 21 YEARS OF RICH HANDS ON EXPERIENCE IN DRIVING SALES AND MARKETING OF FMCG GOODS IN HIGHLY COMPETETIVE MARKETS.</div>
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<div>PROFILE AT A GLANCE</div>
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<div>ï Accomplished Marketing Professional with considerable expertise in managing marketing, sales and distribution of FMCG goods in growing, competitive markets.</div>
<div>ï Well versed in developing and deploying effective marketing plans and strategies to blunt the competition and retain market leadership.</div>
<div>ï Proven capabilities of accepting most challenging assignments and successfully meeting targets under pressure.</div>
<div>ï Excellent interpersonal, communication and public relations skills enabling fostering of strong professional relationships all along the supply chain.</div>
<div>ï Demonstrated strengths in effective monitoring of the supply chain and distribution channels to maintain optimum inventories to meet market demands seamlessly.</div>
<div>ï Capable of excelling in a multicultural ambience with excellent multi-lingual communication skills.</div>
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<div>AREAS OF EXPERTISE</div>
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<div>ï® Sales and Marketing</div>
<div>ï§ Monitor market trends and customer perceptions and devise effective marketing strategies.</div>
<div>ï§ Track competitor activities and implement counter-measures to retain market position.</div>
<div>ï§ Devise effective promotional schemes like POP displays to boost brand awareness and sales.</div>
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<div>ï® Supply Chain and Distribution</div>
<div>ï§ Monitor the distribution network to ensure efficiency of the supply chain and eliminate stock-outs in the market.</div>
<div>ï§ Ensure maintenance of optimum stocks at depot, distributor and retail levels by constant monitoring.</div>
<div>ï§ Maintain credit levels of the distributors within prescribed limits with proactive interventions.</div>
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<div>ï® People Management</div>
<div>ï§ Mentor and monitor the performance of the sales team to ensure adherence to individual, team and organizational targets.</div>
<div>ï§ Train company representatives and sales supervisors to enhance product knowledge and hone selling skills.</div>
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<div>ï® Administration</div>
<div>ï§ Take care of the necessary day to day administrative requirements to ensure smooth operations</div>
<div>ï§ Coordinate preparation and submission of MIS to senior management.</div>
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<div>CAREER HISTORY</div>
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<div>Sales Supervisor, Feb 2007 to Oct 2008</div>
<div>JOB PROFILE</div>
<div>ï§ Marketing and sales of the company’s products. Worked in branches at Jeddah, Dauh, Taif, Rabigh and Yanbu.</div>
<div>AL MARAI GROUP OF COMPANIES, Jeddah, KSA.</div>
<div>One of the world’s largest producers of dairy products.</div>
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<div>NIRMA CONSUMER CARE LTD, Kerala and Tamilnadu .NCCL is the marketing subsidiary of Nirma Ltd, one of the largest FMCG companies in India with well known brands like Nirma and Nima, with a strong presence in soaps and detergents. The company has one of the lowest cost FMCG distribution channels in India.</div>
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<div>Area Sales Manager, Jun 2000 to Jan 2007</div>
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<div>JOB PROFILE</div>
<div>ï§ Supervised the effective sales and distribution of the company’s products in the assigned area.</div>
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<div>GODREJ SOAPS LTD, Based at CHENNAI looking after four southern states</div>
<div>A member of the well known Godrej group the company has a strong market presence with well recognized brands.</div>
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<div>Senior Sales Officer, Dec 1999 to May 2000.</div>
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<div>ACHIEVEMENTS</div>
<div>ï§ Played a key role in the successful launch of Fair Glow toilet soap in Andhra Pradesh.</div>
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<div>CUSSONS INDIA LTD, Kerala.</div>
<div>A member of the UK based Paterson Zochonis group with interests in personal care and household cleaning segments, the company owns popular brands like Imperial Leather.</div>
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<div>Senior Sales Executive, Mar 1995 to Nov 1999</div>
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<div>ACHIEVEMENTS</div>
<div>ï§ Contributed significantly in establishing Imperial Leather soap and talc and Graphite deodorant spray in the Kerala market.</div>
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<div>SIPCO SPICES PVT LTD, Cochin, India.</div>
<div>A leading exporter of spice and curry powders.</div>
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<div>Sales Officer, Dec 1989 to Feb 1995</div>
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<div>HINDUSTAN LEVER LTD, North Kerala</div>
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<div>Indirect Coverage Salesman, Jun 1998 to Nov 1989.</div>
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<div>EDUCATION</div>
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<div>ï§ MBA, Madurai Kamaraj University,1996 to1999</div>
<div>ï§ B.Com. Calicut University, 1985 tob1989</div>
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<div>PERSONAL DETAILS</div>
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<div>â Date of Birth: 29, may, 1966.</div>
<div>â Languages: English, Malayalam, Hindi, Tamil and Kannada.</div>
<div>â Address: ‘Joshna’, L4 -31, Malaparamba Housing Colony, Calicut – 673009, India.</div>
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Industry Type:
FMCG, Foods & Beverages
Functional Area:
Sales / BD